31
Aug
stored in: Daily Rambling and tagged:

I finally had a day to just chill out so can resume with the normal posting, unfortunately my laptop has almost died so cannot use instant messenger or email very well for the moment. There’s still time to put in questions – I’m not sure whether I’ll answer them in one post or use each as individual posts as there have been very good ones asked.

Anyways, continuing on the site flipping theme… let’s get started. Those of you that are entering the contest can register your domains – I’ll have a full post with all rules soon. At the moment, the only sponsored prize is $100 in listing credits by Sitepoint themselves (which is pretty cool :) ), but I’m looking at contacting some people that run site flip courses to see what happens.

In website flipping, custom is key. You CAN sell a brand new website for $1,000 – do not listen to the idiots that say it isn’t possible as they have never tried it. However, of course attaining that kind of money will not be easy, and will involve a fair deal of work as well as some luck – it is possible though, and I know this because I have done it.

The thing with ‘common’ websites – that is, the websites people start out with – is that they will eventually get saturated. When I started out with proxies, you could sell a proxy making a little amount of money daily – a few dollars – for $500 or more, as long as it had traffic; now this is pretty difficult, and it’s hard to see many proxies going for more than $100 these days.

I’m talking about flips – that is, 1-2 month or less old websites, not longer term ones.

Similarly, with eBook websites – you could sell a product, get around $100 in sales and the flip the whole thing at Sitepoint for $1,000 or more – however, of late this too has become saturated, and new eBook sites are selling for 1-3x a month’s revenue, usually at the lower end of the scale.

This will be the case with blogs too. Flipping blogs setup with a customized version of the Revolution Theme and a few articles may net you a few hundred now, but over the course of the next month and a half this too will get saturated. Now that people have seen it is possible – mainly due to Bryan at SFU and his amazing $1,000 in 24 hours flipping frenzy – more and more people will start doing this. That very same day, I had more than ten online friends tell me that they would be trying it out – can you see how this can get saturated real quick? Too many people doing the same thing, and profits reduce as buyers start paying less.

This is why you have to go custom.

Let’s talk about blogs… those of you with blogs of your own will probably have thought about selling them at one point or another (unless it’s say – your name).

A lot of you will be on free themes.

Adding a custom done Wordpress theme to your blog – which can cost $100 or less – can raise the value of your blog by more than $500, especially if the theme looks kick ass.

Similarly, adding a script to a niche website of yours, one that performs a simple function but one that would be extremely helpful to your users, can add another zero to the end of the price you’ll get for your website.

Of course, some of you can’t code or design (so you won’t be able to create a custom script or theme).

However, you can always outsource. You’ll find pretty cheap coders on webmaster forums, so just pick someone with a good history and you’re ready to dominate.

This doesn’t have to be complicated… you can even add to the value of your website by creating a short report. Either to give away (to build an opt in / subscriber list) or to sell, even. This is a strategy I’ve used to double, or treble the end sale price of a niche blog – remember, you can outsource EVERYTHING in this business.

If something is custom done, the likelyhood of saturation is minimal at best. By offering your buyers something that sets your website different, better than the hundreds of other websites sold daily, you’re not just more likely to sell your website but also more likely to get a higher price for it.

Too many people just create a website with custom content, maybe a header, earn $1-200 and stop because they’re happy with that. Remember, the more you make per flip, the less flips you have to make; the less time you spend and the more time you have to sit on your ass! Something that all of us would like more time to do :razz:

As always, if you have a question about what kind of improvements you can make to your sites, or what would be custom enough to boost your sale price, feel free to leave a comment :)

Over the next few weeks (to coincide with the two site flip competitions) I will be covering some more strategies to ramp up your sale price. If you haven’t subscribed already, why the hell not? :razz:

If you have subscribed, I appreciate it but don’t think you’re off the hook! As a subscriber, you have a mandatory duty to refer at least 15,000 of your friends to subscribe to this blog or else you will not be considered cool. So start with the referring now :) ;)

If you enjoyed this post, make sure you subscribe to my RSS feed!

45 Responses to “Custom, Custom, Custom”

  1. Sly from SlyVisions dot Com (21 comments) Says:

    I had been thinking about the exact same thing. Blog flipping (what used to be undiscovered by most people) will get saturated very soon. Like you said, if you can at least make the blog unique in some way, you’d be in better shape than if you haven’t. I’m working on my first site-flip and I’m expecting around $450+ for this one and I’ve tried to make it unique as possible. So hopefully it will do some good when I finally sell it. :)

    Sly from SlyVisions dot Com’s last blog post..Create a New SlyVisions Slogan, Win An Easy $7

    [Reply]

    Jason (702 comments) Reply:

    Good luck with the site flip mate, hope you reach your goal or even surpass it :)

    [Reply]

    Sly from SlyVisions dot Com (21 comments) Reply:

    Thanks man!

    Sly from SlyVisions dot Com’s last blog post..Create a New SlyVisions Slogan – Deadline Extended

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  2. CreatingRevenueOnline.com (73 comments) Says:

    But, but, but… I only have 10 friends! :)

    I am not as popular as I was before I got hitched to the ol ball and chain and had kids. No more late Friday and Saturday nights and sleeping one off in a ditch somewhere.

    Why didn’t someone warn me that women suck the life out of you!!!

    CreatingRevenueOnline.com’s last blog post..Make Ton’s of Money Recruiting

    [Reply]

    Jason (702 comments) Reply:

    I hear there are sites where you can ‘make friends’ for free mate. Maybe try spamming Facebook? :razz:

    [Reply]

  3. Swastik (25 comments) Says:

    Hey Jason,

    Good post. I’d try to get a custom theme done. When will the teams be published?

    [Reply]

    Jason (702 comments) Reply:

    Pretty soon, I hope! :)

    [Reply]

  4. BlackhatWay (71 comments) Says:

    I already had a post a bit like this one written for tomorrow on BHW.
    I got the idea when I saw stupid websites that probably have taken around 10 minutes to build sell for hundreds.
    If you are a coder, would be a good idea to build stupid small games/quizes or anything else that is something unique, add a few Adsense-blocks and sell it.
    Just remember to mention that it’s 100% uniqe idea and script. people love that.

    BlackhatWay’s last blog post..Win $50.00 Or Other Wonderful Prizes By Only Commenting!

    [Reply]

    Jason (702 comments) Reply:

    Hmm, you’ve just given me an interesting idea… and a few others will get ideas too if they think out of the box. Cheers mate :)

    [Reply]

  5. Nathaniel (189 comments) Says:

    Good points, it will be hard to sell with a plain old theme, very hard indeed. What if you use a highly customized free theme? Does it have to have no footer link? I will try to find someone to make a custom theme under $50.
    You can also add something unique to the blog, because that will really help the website sell. Make sure your name is in it somewhere, even if someone else’s name is in there too.

    Nathaniel’s last blog post..Flamingo Review Winner 2

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    Jason (702 comments) Reply:

    @ Nathaniel, in most WP themes you are allowed to legally remove footer links (if you do, all you might have is the pissed off designer should he see it). Some designers code theirs specially to prevent this so that the theme does not work.

    In all honesty, if you edit it enough I feel that it’s ethically alright to remove the link(s). Wordpress themes are GPL for a reason… I think. :)

    [Reply]

    Nathaniel (189 comments) Reply:

    Well, the red_white theme I am using on green flamingo is encrypted which makes the theme break. I had to deal with that for about a week.
    I also think if you edit it enough you should be able to take out the footer links.

    Nathaniel’s last blog post..Flamingo Review Winner 2

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  6. Sell Porn Make Money (80 comments) Says:

    I agree that to make the big bucks you will need to customize things… I am cutting my teeth on some generic flips right now… just testing the market.

    Sell Porn Make Money’s last blog post..Friday Freebie Porn

    [Reply]

    Jason (702 comments) Reply:

    Good luck buddy, feel free to ask if you have any questions. You’ve given me an idea for another post, hehe. :)

    [Reply]

  7. Normal Joe (23 comments) Says:

    Good stuff TUK, on point and great observations as usual. I wonder how fast it will get saturated…or, you’ll just have to work that much harder to set yourself apart from the other sites being sold. Will be interesting to watch.

    Normal Joe’s last blog post..Why Do You Read My Blog? I Really Want To Know.

    [Reply]

    Jason (702 comments) Reply:

    Aye, the evolution of site flipping is pretty interesting… from shitty looking html sites selling for millions to today, where you need to stand out and above to reach the same amount. Wish I had started back in the day :)

    [Reply]

  8. Ralph (54 comments) Says:

    Yeah, I’m always seeing you say making $1000 a day with 1+ brand new websites is possible, and then I go to TheNetFool.com and see him saying it’s impossible.
    I’m definitely leaning towards “possible”, especially because of the SFU $1000-in-one-day thing. And because of how you’re always talking about your successful $1000 new-website flips.
    Actually, I think that’d be an interesting in-depth post from you – all about one of your $1000 flips ;)

    Ralph’s last blog post..The Sunday Funnies – Vol. 9

    [Reply]

    Jason (702 comments) Reply:

    Anything is possible with a decent amount of work. For example, offline companies here charge $5,000 for a ‘functional, professional looking website on an easy to use platform’ which is basically just a WP premium theme with content and a fresh logo. And they get business – remember, these are fresh sites.

    Look what’s currently selling, make it better and bang, you’re making money :)

    [Reply]

  9. ComCharan (6 comments) Says:

    Yes good points Jason

    there are 100s of sites/blogs on forums which are for sale…blogs with 5-10 articles and a free theme cannot make more than ($50) I feel..there must be something unique

    Websites based on simple scripts are getting higher bids than content websites.

    ComCharan

    [Reply]

  10. Denny (9 comments) Says:

    Jason, make sure you also provide some information about ‘what should I do when I already got the buyer ?” thing :D

    and how to avoid fraud. (I know, there’s nothing safe for 100% for sure, but there’s always a way to get an ‘insurance’)

    anyway, I ask the same questions on your Q/A post.

    Denny’s last blog post..Menjadi Site Flipper

    [Reply]

  11. Jay (131 comments) Says:

    Hey Jason, I forgot to e-mail to let you know I’m in… am I too late?

    Jay

    Jay’s last blog post..Winner(s) of the Nintendo Wii and Ad Spots

    [Reply]

  12. Ganesh (106 comments) Says:

    Can you write a post on how to avoid fraud and successfully finish a sale?

    I’m going to get a professional design for my blog done. Hmm… but where’s the budget? :p

    Ganesh’s last blog post..Site Flip Project at TUK

    [Reply]

    Nathaniel (189 comments) Reply:

    Uh yeah Jason, I was going to ask the above question too, just it got lost in my long comment.

    I want to know how to finish off the flip with no fraud, how to present the sale, how to transfer stuff, all of that, otherwise I will not be very good.

    Nathaniel’s last blog post..Flamingo Review Winner 2

    [Reply]

  13. Ryan from Smarter Wealth (61 comments) Says:

    If you add lots of content to your site (say 100 posts) will this also bump up the price much?

    Ryan @ Smarter Wealth’s last blog post..Should You Pay For Information Starting Out

    [Reply]

    Jason (702 comments) Reply:

    It will definitely bump up the price, but not as much as if you added a custom sick script or a killer design.

    [Reply]

    Nathaniel (189 comments) Reply:

    I bet it wouldn’t be too hard for you to make 100 articles on a blog, you are going for 200 in a small number of days! I have seen you post like 5 times a day!

    Nathaniel’s last blog post..Flamingo Review Winner 2

    [Reply]

  14. Otooo (28 comments) Says:

    I would say extra posts would bump up the value – but space them out if you are going to do more and let it become even more established.
    U got me thinking that the included freebie for the site will really bump up prices – thanks

    Otooo’s last blog post..Part 2: Getting Your Link Bait Noticed

    [Reply]

  15. Suite J (3 comments) Says:

    Good points Jason. There’s a much higher chance of 1. selling your site for more money and 2. not having to worry about saturation…if you always create/flip unique ideas/customized sites. Like anything, it’s always good to try and stay “ahead of the pack” if possible.

    Cheers! Good luck with your contest.:)

    Jay

    Suite J’s last blog post..Sunday Morning Sacrifice: You Could Be $37 Richer Just By Reading This

    [Reply]

  16. Dan (44 comments) Says:

    I know your saying that custom is key, but does this relate really only towards blogs? I mean, Iv seen the standard template for many ebook selling sites all over the place (red headers, date/time etc.) and that seems to work in the industry. Surely rather than trying to customise the site as you would with a wordpress, you should stick to what works? Thats not to say dont add a new header or something eye-catching to those sites…I only ask as I plan to try and flip one of these types of sites shortly after release.

    Dan’s last blog post..Stand-by

    [Reply]

  17. Del Sauzo | Profitable Online Niches (4 comments) Says:

    The problem with the world is ‘unique ideas’ how many ppl truly have a hang of that. Its a bit easier to catch on to a bandwagon early enough before it becomes…saturated.

    I guess ‘thinking’ really makes the difference

    Del Sauzo | Profitable Online Niches’s last blog post..If Google Dies …

    [Reply]

  18. Silla (17 comments) Says:

    Jason, could you please post the rules & regulations soon? For example, how long will we have to develop our blog before we list it for sale? I’m still undecided as to what niche to build a site in, because I don’t know how long I’ll have. And if I haven’t chosen a niche, I can’t buy a domain name, or do anything else yet. Thanks.

    Silla’s last blog post..New direction

    [Reply]

  19. Ganesh (106 comments) Says:

    The feedcount’s showing only 993 subscribers. How come?

    Is it Feedburner’s fault or did some intentionally unsubscribe?

    Ganesh’s last blog post..Goals for September

    [Reply]

    Jason (702 comments) Reply:

    People unsubscribe, Feedburner glitches… it fluctuates a lot, I’m not worried :)

    [Reply]

    Sly from SlyVisions dot Com (21 comments) Reply:

    Ya I hate it when it does that. There was a time when my blog actually showed 0 subscribers. I thought all my subscribers were pulling a prank on me or something. :P

    Sly from SlyVisions dot Com’s last blog post..Comment King Of August

    [Reply]

  20. Aleks (227 comments) Says:

    I really like these “flipping” posts of yours. Keep them coming.

    Aleks’s last blog post..Funny picture – Helooouu

    [Reply]

  21. Moneybites (35 comments) Says:

    Yup, good post, Jason’s right here…

    Moneybites’s last blog post..Monthly Stats Report, August 2008

    [Reply]

  22. Faint (36 comments) Says:

    Can you recommend anything as to finding a unique idea to capitalize on? I have a problem thinking up of good ideas for a website. Should I just look around a marketplace for a hot unpopulated niche or something else?

    Hope to see the rules soon.

    Faint’s last blog post..How To Make Your Own Beer

    [Reply]

  23. Ganesh (106 comments) Says:

    Ah there. Its 1007 now.

    Ganesh’s last blog post..Goals for September

    [Reply]

  24. CreatingRevenueOnline.com (73 comments) Says:

    I can’t wait to see who I will be teamed up with. I hope they like porn! lol

    CreatingRevenueOnline.com’s last blog post..Make Ton’s of Money Recruiting

    [Reply]

  25. CreatingRevenueOnline.com (73 comments) Says:

    How are you going to deal with that? Some of us don’t mind porn and some of the others are either Jesus crispies or are in a muslim country where they block porn.

    Might wanna make a list of people where anything goes on a blog and a list of people that don’t like porn and stuff.

    CreatingRevenueOnline.com’s last blog post..Make Ton’s of Money Recruiting

    [Reply]

  26. Harish (80 comments) Says:

    good Post Jason.Can you say when is the project going to begin

    Harish’s last blog post..The Site Flip Project At The University Kid

    [Reply]

  27. Yan Shall Blog (11 comments) Says:

    With all the talks on blog flipping, I can’t help not to look away from it. You have given a nice write-up on the subject, Jason. I wouldn’t rule out the possibility of doing so in the near future. Hopefully, it won’t be too saturated by then.

    Yan

    Yan Shall Blog’s last blog post..Where Did They Go From Here?

    [Reply]

  28. Minnesota Weekend Getaways (38 comments) Says:

    Can you give us a rough guideline of what you’d expect to spend on a custom design for a WP blog?

    Minnesota Weekend Getaways’s last blog post..Three Wonderful Art Museums in Minneapolis

    [Reply]

  29. Ecommerce Blog (5 comments) Says:

    This is really a neat concept. I’ve seen a few of these listed on sitepoint. It’s so hard to dig through the crud there though. Is there a place dedicated to flipping blog sites – a marketplace, but something with better average quality than sitepoint?

    Ecommerce Blog’s last blog post..Quick Tip: Easy Domain Switching for Miva Merchant Stores

    [Reply]

  30. Aleks (227 comments) Says:

    I really like these flipping posts. Keep them coming any time.

    Aleks’s last blog post..Funny picture – Mmmmm

    [Reply]

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