I haven’t been too much in touch with what’s happening with the blogosphere lately, as I’ve been busy with a ton of stuff – anyways, a comment left here yesterday by Simon of Otooo notified me that Entrecard was for sale, something I didn’t know.
Entrecard is something that has split people’s opinions quite a bit… on one side, you have people that cream over the system, and will not allow others to speak a single bad word about it… on the other hand, you have those that actively bash the system and hate everything about it. I tend to be somewhere in the middle – I think it is an alright network, with a killer idea behind it… I use it on newer blogs to get them a little traffic, however I have always advised people against getting too involved with the system as if you do so, you will find it a waste of time.
Discussing sales of bigger sites like this one is always an interesting thing though, so I’d like to see your opinions on this.
At the moment, opening bid is around $100,000 … to be honest, if I had that kind of money (sadly, I don’t… 
) I’d probably have bid. The network houses upwards of 20,000 blogs right now, and even if you count off a few for being spam / auto generated, that’s still quite a lot. However, at the moment it is only making $2,000 per month – which is pathetic, to be honest (although granted, they state that they have not tried to monetize it).
I think that with a little bit of tweaking, Entrecard could easily make ten times that monthly revenue, or more.. with 80,000,000 impressions monthly and 3,000,000 clicks, it certainly has the ability.
The best way to monetize it would be to take a certain amount of the impressions, and run it as a CPM network I think… with a requirement that the Entrecard widget be near / above the fold. Even if they took just 30% of the impressions, and sold ad spots for $0.001 each, that’s $24,000 monthly – and these would be banners displayed on targeted (relative to niche, as Entrecard currently sorts it) websites. Of course, the $0.001 is just a bare minimum – websites could charge more based on the traffic they got monthly, and they could even offer some sort of revenue sharing program… with that amount of users, it would be harder NOT to make money. They could release a product, or promote someone else’s (at a conversion rate of 1% and a sale price of $50, that’s $10,000 per month)… I was astounded to hear that it was only making $2,000 per month with such huge amounts of traffic, and I’m sure the new owners will feel that it has plenty of potential for further development.
It’s been almost a year since it started, and growth has been phenomenal. This post won’t be of any real use to you, but I hope we can get some sort of debate flowing – what do you think of Entrecard as a service after 11 months, and if you had the capital… would you purchase it? Lastly, what do you think it will sell for (or if it will sell?) Closest guess to end sale price gets an ad slot in the sidebar for three months 
September 26th, 2008 at 6:30 pm
Honestly I don’t think he will get a bid close to his reserve. Might get a couple hundred K for it, but no more. Honestly you could build up a much better service ground up if you got that kind of money. The Entrecard name is damaged in my opinion.
Vikingblogger’s last blog post..Entrecard.com is For Sale on Sitepoint!
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Adam - Creadiv (8 comments) Reply:
September 26th, 2008 at 8:02 pm
I agree whole heartidly Entrecard is a brand that has been defamed by bloggers everywhere and I wouldn’t want to be purchasing a damaged brand.
The concept behind Entrecard is great, and if it were marketed properly it could be a big money maker, but for the cost that it will be demanding I think you could develop a better system from the ground up.
My guess for price though is $272,000.
Adam – Creadiv’s last blog post..Going Back To Your Grassroots In Blogging
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Tom - StandOutBlogger.com (50 comments) Reply:
September 26th, 2008 at 9:33 pm
I agree. But I really hope someone does come along and buy it, to take it to the next level!
Tom – StandOutBlogger.com’s last blog post..5 Things I Hate About Bloggers!
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Young Entrepreneur (3 comments) Reply:
September 26th, 2008 at 8:04 pm
I totally agree with you, lots of the top bloggers used it and realized, it gives you crappy traffic. Most of the bloggers who use Entrecard spend less than 15 seconds on a blog, as they just want to collect EC Points. By the way I don’t get it why they didn’t monetize the site earlier…
Young Entrepreneur’s last blog post..Comic strip: Eric the newbie entrepreneur 7.
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September 26th, 2008 at 6:35 pm
I just read about that today. Totally crazy. Talk about a well played flip. lol
CreatingRevenueOnline.com’s last blog post..CRO Up For Sale
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September 26th, 2008 at 7:44 pm
Yeah, ialready noticed it today and made a post about it.
The owner didn’t reveal the reserve, but he said that it’s under a million. =P
BlackhatWay’s last blog post..Entracard.com For Sale!
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September 26th, 2008 at 8:10 pm
It would take an incredible amount of effort to give entrecard another chance. The damage has been done to the brand.
Clog Money’s last blog post..Traffic from commenting.
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September 26th, 2008 at 8:26 pm
Its got a great base but the business model needs to be tweaked .
ZK@WebTrafficROI’s last blog post..4 Proven Email Subject Lines
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September 26th, 2008 at 8:45 pm
the site hasnt been verified yet
so it maybe someon who wants to defame it
just my 2 cents
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Ganesh (106 comments) Reply:
September 28th, 2008 at 3:45 am
I thought about that a when I saw the listing. But I don’t think so now. The news of Entrecard selling is everywhere, if it was false then the real owner would surely have made some announcement.
Ganesh’s last blog post..Google Pagerank Update
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September 26th, 2008 at 8:55 pm
That site have no future. Entrecard has become another traffic exchange system.
It is not worth paying 50k or 100k or whatever his reserve is for this site. Really the site makes $2k per month. If you pay 100k you will be bidding 50 month of earnings…. which my friend is a lot of money…
Syed Balkhi’s last blog post..Improve your SEO by Organizing your external links
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Swastik (25 comments) Reply:
September 26th, 2008 at 9:05 pm
I agree. Buying a damaged brand makes no sense.
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Otooo (28 comments) Reply:
September 27th, 2008 at 12:27 am
I disagree – there is so much traffic that the earning potential is HUGE
and it is already such a big brand
Otooo’s last blog post..Using The Top Commentator Plugin For Backlinks
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Ganesh (106 comments) Reply:
September 28th, 2008 at 3:36 am
Yes. There is so much traffic and in that traffic there is so much potential to earn money. The question is why didn’t the owner monetize the site earlier. If he had done that before, then Entrecard would have sold for a lot of money.
Ganesh’s last blog post..Google Pagerank Update
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September 27th, 2008 at 4:44 am
My guess is he won’t sell the site.
Honestly, if he was smart, he would’ve sold his site at it’s peak sometime before the summer. Now that it lost a lot of credibility, it’s reputation leans towards the negative.
Oh, plus, according to the listing, he won’t just sell the site to anyone with money… I think he’s just saying that cause he knows damn well the site isn’t going to meet the reserve
Jay
Jay’s last blog post..10 Niche Websites in 10 Days!
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September 27th, 2008 at 6:28 am
Its BIN is close to a million… Well I have seen this one comign when they started out putting affiliate links and just other stuffs.. Good luck to them
Melvin’s last blog post..The Pleasure Of Being Read
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September 27th, 2008 at 7:09 am
I might be crazy, but I can’t value Entrecard at $100,000+ for some reason.
Already spent xxx,xxx+ this month… I’m done spending for now
.
Sammy Ashouri’s last blog post..Hubert Chang – Google’s Unfortunate Third Co-Founder
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September 27th, 2008 at 8:27 am
A controvertial brand is always avoided. I also feel he won’t get too much for it.
Eva White’s last blog post..Toxic Chinese Milk
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September 27th, 2008 at 1:44 pm
My guess is it might be sold for $200,000.Any way is anybody capable of buying such big site.I think big sites like google,yahoo or else similar sites will buy it.
Harish’s last blog post..Make Money With Proxies and My first Ever Proxy Launched
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September 27th, 2008 at 10:29 pm
Wow, the BIN for it is a little under a million dollars… I couldn’t even imagine how jumpy I’d be if I owned a site that could be sold any day now for almost one million bucks…
Ralph’s last blog post..Another Google PageRank Update
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September 28th, 2008 at 5:35 am
Agree that it has huge potential in monetizing. I’m tipping it’ll get $500k.
100kjob’s last blog post..11 Blog Directories and Communities to Boost Your Blog’s Traffic and Popularity
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September 28th, 2008 at 5:11 pm
Why isn’t the website verfiied?
DOH!!! I blogged about this!
Scorpiono’s last blog post..Entrecard.com for sale on Sitepoint – $100,000 min bid
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September 29th, 2008 at 3:05 pm
So, Jason, should I send you my 125×125 ad now or later? Lol… I guessed that he wouldn’t sell it or it wouldn’t be sold and apparently I was right!
Let me know if that’s a good enough guess and if I still qualify for the ad spot.
Jay
Jay’s last blog post..10 Niche Websites in 10 Days!
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September 29th, 2008 at 3:25 pm
[...] I first read that Entrecard was for sale on Jason’s TUK blog and I laughed about it. I was thinking to myself, well, finally they’re selling! But that’s [...]
September 29th, 2008 at 10:14 pm
Entrecard was crap since it was lauched. I dont think anybody likes the idea of traffic exchange systems which are pretty useless.
Alex M.’s last blog post..Au si copacii sex?
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October 1st, 2008 at 3:36 pm
So I’m curious, since I guessed the correct answer, do I actually qualify for the ad spot?
Jay
Jay’s last blog post..How I Built My Niche Websites
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Jason (703 comments) Reply:
October 1st, 2008 at 4:11 pm
Dude… stop spamming my comment area and get on IM and give me all the details etc. You know my memory sucks donkey balls.
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Jay (131 comments) Reply:
October 2nd, 2008 at 2:17 pm
LOL! Damn time difference… whenever I go on, you’re not there. But I’ll hit you up when I see you on.
No promises on spamming your comments
I gotta make up for the last couple of months.
Jay
Jay’s last blog post..How I Built My Niche Websites
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October 3rd, 2008 at 8:08 pm
Does anyone know whats the current BID?
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October 5th, 2008 at 1:21 am
i cannot make much traffic from entrecard any more, last time it able to help me boost my alexa, but i still keep a lot credit in there
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October 6th, 2008 at 7:17 am
I’ve been using Entrecard for a while now and have to say I’ve benefited from it. Considering its size, i thought they’d be making more than 2 grand a month. Ah well, guess there is room for improvement.
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October 7th, 2008 at 1:43 am
I’m somewhat suprised that you said you would bid. I was over reading datmoney.com and he laughed at the total. He said he literally laughed out loud, that it was rediculous. I’m curious, because you said in an earlier post that you are making next to nothing with this site, do you think you could really transfer all that traffic into money? I agree the potential is incredible, I am just curious how one would go about making money from it, besides throwing up some adsense ads.
Jonathan Muller
mastersofseo’s last blog post..Should I get a Site Map?
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October 7th, 2008 at 2:45 am
When Entrecard first came out, people were going ga ga about it; then it rapidly lost favor with a lot of people, so I suppose this is not wholly unexpected.
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October 7th, 2008 at 1:31 pm
I haven’t gotten into Entrecard, but I’ve heard good things. I wonder if I should invest the time?!?
Ibrahim | ZenCollegeLife.com’s last blog post..Why Vote, Really?
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October 7th, 2008 at 2:44 pm
I never liked it. There was something really strange in that service.
Aleks’s last blog post..Funny video – Shit happens
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October 7th, 2008 at 2:48 pm
Entrecard is a nice idea. That said, I think as far as getting your blog off the ground is concerned , you may have a fairly better deal with stumbleupon. Not that I root for either, but SU has a better feel to it. Never got round to taking EC seriously, and as far as a damaged brand is concerned … well, it isn’t that difficult to change that , especially if you hype the fact that its being managed by a new set of people ie sell the same name different idea/practice/concept. What do you guys think ?
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November 2nd, 2008 at 10:20 am
I completely agree with you! Thank’s for blog! It’s very useful for me!
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February 22nd, 2009 at 2:19 pm
[...] I first read that Entrecard was for sale on Jason’s TUK blog. I didn’t think its worth $100,000 starting bid especially the fact that the site makes [...]
March 21st, 2009 at 9:51 am
hey id like to talk with you about your blog. please email me – thanks.
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