The title of this post is a pretty darn overused cliche… however, it does apply to online business so I thought I’d put something up about it.

Some of you might remember that at the beginning of Blogging Idol, I had big plans for blog promotion – one of the biggest was creating 100 guest posts, that would go live over the month (3 a day) and drive a truckload of traffic and exposure to this blog.

As of today, I’ve had no guest posts put out (although one will go live tomorrow or the day after)… there’s a reason for that.

I got focused on quantity, rather than quality, and that detracted from the goal. You see – time is money, and if I could get say – 50% of the gains for 40% of the work, I’d take that as that’s an improvement.

I did get started on the guest posts – at the moment, I have around 45 written up. However, I took a look over them a few days ago… if someone came to me asking for them to be put up on this blog, I wouldn’t take most of them.

Due to concentrating on quantity, quality decreased – which is why my new strategy is maybe 5 or 10 guest posts on blogs that will pack a punch. I’ll spend at least half an hour writing each post (as opposed to maybe… ten minutes as with the others :) ) and aim to produce killer content that draws people into visiting and subscribing.

This applies to other aspects of business too – I’ve always been told, especially when I was starting out that having 100 websites that each got ten visitors a day and made $1 a day was easier than having 10 websites that each had 100 visitors a day and made $10 a day.

Why should it be? 100 websites is a lot harder to manage, unless you set and forget – something I find it hard to do with projects, and once you manage to get a website making income, it’s far easier scaling that

From now on, I’m going to work a little harder on the existing projects I have rather than neglecting them and moving on to new ones.

I’ve always been interested to hear what you guys have to say, so what’s your opinion on the whole thing? Little, with very high quality, or lots with little quality? Or maybe even a mixture of both?

Let me know.

I have a tonne of emails to catch up on – around 100, unanswered, all of them important in their own little way – so if you haven’t gotten a reply, don’t sweat. I’ll also be talking about how you can sell a website for a guaranteed $500 – deciding whether to do it as one huge post, or a series of little ones… we’ll see. :)

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